Required Skills: Minimum of 5 years of advanced experience as a website developer, managing frontend design and development and ensuring backend systems integration
Minimum of 5 years of experience in managing metadata, content, backlinks, PPC advertising, and other means to achieve first-page keyword phrase rankings on Google and other search engines
Minimum of 5 years of experience in collaborating with cross-functional teams to create and optimize content to drive traffic, awareness, lead generation, and/or other important metrics Advanced MarTech proficiency in utilizing SEMRush, Google Analytics, Salesforce, and Marketo.
Demonstrated expertise in relevant keyword phrase research and current Google search best practices Master-level capabilities with WordPress, ACF, HTML, PHP, CSS3, jQuery, and JavaScript
Responsibilities: Own the development of the division website while demonstrating leadership and creativity in managing a global website and digital optimization strategy with supporting tactical plans
Work with expert stakeholders across the company to architect an advanced digital architecture that delivers regionalized and personalized content for clients and prospects around the world Effectively drive the division to attain an industry-leading position for UX design, market-relevant content, strategic keyword search rankings, digital brand equity, and qualified lead capture
Work closely with content writers and bloggers, graphic designers, demand generation strategists, and product marketers to create amazing digital experiences.
Ensure all development works seamlessly and is mobile responsive across the most popular device types, browsers, and platforms Offer digital guidance and assistance for marketing, sales, customer success, and the rest of the company when required Move the needle on increasing marketing contribution to the revenue pipeline.
