Own the development of division website while demonstrating leadership and creativity in managing a global website and digital optimization strategy with supporting tactical plans
Work with expert stakeholders across the company to architect an advanced digital architecture that delivers regionalized and personalized content for clients and prospects around the world
Effectively drive division to attain an industry-leading position for UX design, market-relevant content, strategic keyword search rankings, digital brand equity, and qualified lead capture
Work closely with content writers and bloggers, graphic designers, demand generation strategists, and product marketers to create amazing digital experiences
Ensure all development works seamlessly and is mobile responsive across the most popular device types, browsers, and platforms
Offer digital guidance and assistance for marketing, sales, customer success, and the rest of the company when required
Move the needle on increasing marketing contribution to revenue pipeline
Requirements:
What experience you need
Minimum of 5 years of advanced experience as a website developer, managing frontend design and development and ensuring backend systems integration
Minimum of 5 years of experience in managing metadata, content, backlinks, PPC advertising, and other means to achieve first page keyword phrase rankings on Google and other search engines
Minimum of 5 years of experience in collaborating with cross-functional teams to create and optimize content in order to drive traffic, awareness, lead generation, and/or other important metrics
Advanced martech proficiency in utilizing SEMRush, Google Analytics, Salesforce, and Marketo
Demonstrated expertise on relevant keyword phrase research and current Google search best practices
Master-level capabilities with WordPress, ACF, HTML, PHP, CSS3, jQuery, and JavaScript
